Digital Signage is an application used in a variety of establishments and public spaces across the globe. Employed by transit systems, college campuses, retailers, and more, the convenience and accessibility offered by these units is unparalleled.
The content displayed with the assistance of digital signage is broad and varied. Scrolling text is one of its most common features, as well as strategically updated text, made possible with the use of an external newsfeed resource. Digital Signage players may also transmit images, which, like text, appear in a scrolling format. Videos and interactive interfaces may also be displayed, the latter of which is ideal for engaging users and provides for additional interactivity.
Typically, a digital signage system consists of a multiple components. These parts include a display screen, a media player, and a content management server. Digital signage players may be used in conjunction with a range of operating systems, such as IOS, Windows, Android, and Linux.
Digital signage products serve a wide range of industries and applications, and are commonly used to broadcast public information, internal information, menu displays, and brand building purposes. They are frequently employed for advertisement purposes as well, and allow for information and displays to reach a broader audience. They may also be used to enhance a retail environment, as well as the overall customer experience, via interactive screens and demonstrations.